Custom WordPress Development built to perform.

We build WordPress websites from the ground up. Bespoke themes, purpose built plugins and WooCommerce stores that load fast, rank well and scale with your business. No templates. No shortcuts. Just WordPress engineers writing clean code.

See pricing
Get a free estimate
Our approach

Built to last, not to demo .

Every project starts with understanding your business, not just your brief. We map content structure, user journeys and integration requirements before writing a single line of code.

The result is a WordPress site your team can manage, your developers can extend, and your customers actually enjoy using. Fast, accessible and built to the standards that matter.

  • Written specification and fixed quote before work begins
  • Clean, documented code your team can maintain long term
  • Performance and accessibility built in from day one
Custom WordPress development in progress
How it works

From brief to live site in four steps.

A structured, transparent process that keeps you informed at every stage. No surprises, no missed deadlines.

01

Discovery and scoping

We start with a thorough brief covering goals, audience, integrations and technical requirements. You get a written specification and fixed quote before any work begins.

02

Custom build

WordPress engineers write your theme and plugins from scratch in clean PHP and JavaScript. No page builders, no off the shelf frameworks. Code that is yours to own and extend.

03

Testing and optimisation

Every build undergoes cross browser QA, Core Web Vitals optimisation, accessibility review and security hardening before it touches a staging server.

04

Launch and handover

We handle deployment, DNS and go live checks. You receive full documentation, a walkthrough video and your choice of ongoing support plan.

What's included

Everything for a professional site .

  • Custom WordPress theme coded from scratch
  • Bespoke plugin development where needed
  • WooCommerce integration and configuration
  • REST API and third party system integrations
  • Core Web Vitals optimised (LCP, CLS, INP)
  • Semantic HTML and JSON LD schema markup
  • Role based content editing with ACF or Gutenberg
  • Security hardening and malware scanning setup
  • 30 day post launch support included
How we compare

Why agencies choose us over the alternatives.

Not all WordPress development is equal. Here is how we stack up against a typical freelancer and a traditional agency.

WP Pro Devs
Freelancer
Traditional agency
WordPress engineers only
Fixed quote before work
Custom code, no page builders
Core Web Vitals guaranteed
White label friendly
Typical turnaround
3 to 8 weeks
Varies
3 to 6 months
Starting price
$3k
$500
$25k+
Post launch support
30 to 90 days
None
Retainer only
WP Pro DevsRecommended
  • WordPress engineers only
  • Fixed quote before work
  • Custom code, no page builders
  • Core Web Vitals guaranteed
  • White label friendly
  • Typical turnaround3 to 8 weeks
  • Starting price$3k
  • Post launch support30 to 90 days
What clients say
We love our brand and yes, we're total control freaks. Handing our website to someone on the other side of the world was terrifying. But WP Pro Devs absolute legend, exceeded our sky high standards. Calm, patient, and genuinely invested in the relationship as much as the code.
S
SeanFounder · Hidden Africa
640+Projects delivered
4.9 / 5Average rating · 180 reviews
82%Clients on retainer
Pricing

Transparent pricing, no surprises .

Fixed quotes before work begins. Choose the tier that fits your scope or ask for a custom estimate.

Launch offer20% off every plan
Ends in
--D--H--M--S
−20%
Starter
was $3k to $6k
$2.4k to $4.8k

Clean, fast WordPress site built from scratch for businesses ready to move past templates.

  • Up to 5 pages
  • Custom WordPress theme
  • Core Web Vitals pass
  • ACF fields for content editing
  • 30 day post launch support
Most popular−20%
Studio
was $6k to $12k
$4.8k to $9.6k

Multi page custom theme with content management, integrations and ecommerce readiness.

  • Up to 15 pages
  • Custom post types and taxonomies
  • WooCommerce integration
  • Third party API connection
  • Performance and SEO optimisation
  • 60 day post launch support
−20%
Scale
was $12k to $25k
$9.6k to $20k

Complex builds with bespoke plugins, API integrations and advanced performance requirements.

  • Unlimited pages
  • Custom plugin development
  • Multiple API and CRM integrations
  • Staging environment included
  • Team walkthrough and documentation
  • 90 day support plus 1 training session
−20%
Enterprise
was $25k+
$20k+

Enterprise grade WordPress platform built for scale, security and dedicated developer support.

  • Everything in Scale
  • Headless or Next.js frontend option
  • Dedicated WordPress engineer
  • SLA with priority response
  • Ongoing retainer available
  • Custom handover and onboarding
Quality standards

Every site ships production ready .

We do not consider a build done until it passes our internal quality checklist. No shortcuts, no excuses.

Lighthouse 95+ score

Performance, accessibility, SEO and best practices all scored and documented before launch.

Core Web Vitals pass

LCP under 2.5s, CLS under 0.1, INP under 200ms. Verified on real device emulation.

WCAG 2.2 AA compliant

Keyboard navigation, semantic HTML, ARIA labels and contrast checked against the latest standard.

Security hardened

File permissions, HTTP headers, login protection and malware scanning configured from day one.

SEO schema built in

JSON LD structured data, Open Graph tags, sitemap and robots properly configured per page type.

Cross browser tested

Verified on Chrome, Safari, Firefox, Edge and real mobile devices before you ever see a staging link.

Clean, documented code

PSR standards, WordPress coding conventions, inline docs and a README your team can read.

Mobile first responsive

Built from the smallest viewport up. Fluid type, flexible layouts and touch target compliance.

Backed by real QA

Two pairs of eyes on every build. Functional QA, visual QA and performance QA before handover.

For agencies

Your clients. Our code. Your brand.

We are the silent development team behind dozens of design and marketing agencies. Your client sees your work, your invoice and your brand. Our name never appears.

  • 01

    Fully branded delivery

    Staging links, documentation and handover materials carry your brand, not ours.

  • 02

    Dedicated partner PM

    One point of contact for all your builds. Shared Slack channel, weekly syncs, fast replies.

  • 03

    Transparent partner pricing

    Retainer rates, bulk discounts and priority scheduling for agency partners.

  • 04

    Your process, not ours

    We plug into your Figma, ClickUp, Notion or Linear. No tool switching, no friction for your team.

How white label delivery works

01
You

Brief the project

You share your client's requirements in your stack. Figma, ClickUp, Notion, wherever you already work.

02
We

Scope and partner quote

We write a detailed spec and send you a partner rate quote. Never shown to your client.

03
You

Add margin, quote your client

You mark up, brand the proposal and present it on your letterhead at your price.

04
Client

Client approves the scope

Your client signs off on your terms, with your brand, and pays you directly.

05
We

We build under NDA

Silent build on branded staging. No logos, no footer credits, no email signatures from us.

06
You

Deliver as your own

You review, accept handover and deliver the finished site to your client under your agency name.

Common questions

What clients ask us before they start.

We build every theme from scratch in clean PHP and CSS. Off the shelf themes add bloat and limit what is possible. Our output is code you own entirely with no licence dependencies.
Start your project

Tell us what you need built.

Share your requirements and a WordPress engineer will respond with a written estimate and timeline within one business day.

  • Free scoping call and written estimate within 24h
  • Fixed quote before any work begins
  • WordPress engineer on your project from day one
Book a 20-min scoping call
[email protected]
Project briefavg. reply . 4h
No spam, no sequences. One human reply.
Custom WordPress Development Agency | WP Pro Devs